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>play: the Berkeley Digital Media Conference
The Berkeley MBA
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We are currently seeking sponsorhip for >play 2015!
Please contact [email protected] for more information.

The organizers of >play are planning to conduct a broad pre- and post-conference publicity campaign, working with the Haas School’s marketing team to promote the event through the extensive Haas alumni network; local and trade media; and national business magazines. Sponsors have an opportunity to align themselves with a premier networking and recruiting event, and will be recognized in publicity materials and advertisements.

We are offering the ability to sponsor various events on the >play conference schedule. Sponsors may wish to combine sponsorship of multiple events for maximum exposure.

Official 2015 Sponsors

Breakfast sponsor

Lunch Sponsor

RealNetworks, Inc. is the leading creator of digital media services and software including Rhapsody®, RealPlayer 10, and casual PC and mobile games. With more than one million subscribers, the company is the market leader in premium music subscription services. Consumers can access and experience audio/video programming and download RealNetworks' consumer software at www.real.com fox base Broadcasters, network operators, media companies and enterprises use RealNetworks' products and services to create and deliver digital media to PCs, mobile phones and consumer electronics devices. RealNetworks' corporate information is located at www.realnetworks.com/company.

The Internet is a big, busy place, and we at Yahoo! are proud to stand out in the crowd. As the world’s number one Internet brand, servicing over a half billion people, we’re determined to maintain our commitment to delivering news, entertainment, information and fun… each and every day. In order to maintain our position as one of the world’s most trafficked Internet destinations, we’re always on the lookout for people with big ideas and big talent to help us provide our visitors with the innovative products and ser- vices they’ve come to expect from Yahoo!. We’re looking for people like you. For more information please visit www.yahoo.com.

Cocktail Hour/Networking Sponsor

Afterparty Sponsor

What do you hope to achieve in your career? As an MBA at Microsoft, you’ll have the opportunity and the power to realize your most ambitious career goals. Along the way, you’ll help shape the future of work, of play, and the very way people the world over interact and connect with one another. Are we reaching too far? You bet. We can’t think of a better way to spend each day—or build a career.

A division of News Corp., Fox Interactive Media (FIM) is an integrated network of sites offering socially rich media experiences centered on entertainment, news, information and self-expression. The company's network includes Internet assets from News Corp., including the highly trafficked Foxsports.com, Americanidol.com and Fox.com. FIM also owns and operates such category leaders as MySpace.com, the number one social networking site on the Web; Scout.com, a dynamic collegiate and pro sports network; and IGN Entertainment, a network of leading gaming and entertainment sites including men's lifestyle site AskMen and premier destination for movie-goers Rotten Tomatoes among others.

Morning Panels Sponsor

Afternoon Panels Sponsor

Wilson Sonsini Goodrich & Rosati is the premier provider of legal services to digital media, technology, life sciences, and growth enterprises worldwide. Our attorneys possess an in-depth knowledge of Internet and digital copyright law, with significant experience in handling the complex legal challenges that multimedia-technology companies face. Our attorneys have broad expertise representing media and entertainment clients on general corporate matters, as well as specific technology and commercial transactions and intellectual property strategies, especially as they relate to the use of content and software in new media, websites, peer-to-peer distribution networks, and computer software. We regularly assist with business-model development, attaining venture capital funding, IPOs, analysis of rights issues, and copyright protection. Our attorneys counsel clients on production, distribution, and licensing deals for the Internet and interactive media, musical compositions and sound recording, film and television, publishing and the visual arts. We negotiate license agreements for the use of music and other digital assets in new media, and advise on legal-compliance issues for companies engaged in electronic commerce. With long-standing roots in Silicon Valley, the firm has offices in the major technology growth areas throughout the U.S. and is opening an office in Shanghai, China. For additional information, please visit www.wsgr.com. Amazon.com offers MBAs a tremendous business opportunity to build and invent things that work in the real world for millions of people and to have a significant impact right away. Our culture encourages growth and change and we've described our environment as having a "casual intensity." From day one, you'll use your analytical skills to solve problems and create solutions. We hire people who thrive in intellectually challenging environments, are tenacious and passionate. We see many untapped opportunities as we grow our existing retail product and services categories, establish new categories and expand geographically. There’s also tremendous growth potential in our technology services and platform business, as we continue to build best-of-breed e-commerce solutions for merchants and third-party software developers. While we’re proud of what we’ve done to make Amazon.com one of the world’s most successful online retailers, there’s still plenty of history to be made. Join our team where you’ll be able to innovate more than you ever thought possible, make a difference for millions of customers, and enjoy the rewards. If you’re interested in joining us, please apply at www.amazon.com/careers.

Expo Sponsors

CNET Networks is a global media company with some of the most important and valuable brands on the Web targeting passionate audiences. The company’s brands – such as CNET, GameSpot, TV.com, MP3.com, Webshots,BNET and ZDNet – serve the technology, games and entertainment, business, and community categories. CNET Networks was founded in 1993 and has always been “a different kind of media company” foxpro creating engaging media experiences through a combination of world-class content and technology infrastructure.

Boyden is a global leader in the executive search industry with more than 65 offices in 40 countries. Founded in 1946, Boyden specializes in high level executive search, Interim Management and Human Capital consulting across a broad spectrum of industries. For further information, visit the firm’s website at www.boyden.com.

Interactive Messaging Sponsor

Online Publishing Sponsor

Mozes is a mobile community and marketing platform that connects people with each other and things they love at the point of inspiration. By texting a Mozes keyword to the number 66937 (Mozes) a consumer receives information about that keyword directly to their phone. Additional rich, digital media is saved in a free online account at Mozes.com. Group texting with friends and creating Idol style polls and votes are some of the other cool features at Mozes. Plus, it's free to use and free of spam. Get your own free keyword at Mozes.com. Got a question or settling a bar bet? Check out the Mozes Mob - text any question to 66937 and get the answer sent back to your phone. Try it!

Digital Media Wire is a publishing and events company serving the digital media and entertainment industry since 2000. Our industry leading events include: Digital Music Forum; Future of Television Forum, LA Games Conference; and Digital Media Conference. Our publishing properties include: our news website dmwmedia.com; the DMW Daily email newsletter; and the Digital Entertainment & Media Directory. For more information please visit www.dmwmedia.com.

University Sponsors


The Fisher Information Technology Center, located at the Haas School of Business, focuses on the current business challenges and opportunities presented by information technology. These opportunities span major areas of business including e-commerce, supply chain and logistics management, marketing, telecommunications, and many others. The Fisher Information Technology Center supports its corporate partners with timely opportunities for executive – faculty – student interactions. The Fisher Information Technology Center supports the development of IT-related research, instruction, and corporate outreach on behalf of faculty and students at the Haas School of Business and other Berkeley departments. See http://fisheritcenter.haas.berkeley.edu

  The Management of Technology (MOT) Program, established in 1989, is a joint effort between the College of Engineering (COE), the Haas School of Business, and the School of Information (SI) at the University of California, Berkeley. MOT is the most popular interdisciplinary program at UC Berkeley, with classes and fellowship programs made up of roughly an equal number of Haas MBAs and COE and SI Masters and PhD students. An associated MOT Certificate Program allows graduate students to specialize in the Management of Technology as they obtain their degrees. The MOT Program seeks to address a number of technology management challenges. We define Management of Technology as the set of activities associated with bringing high technology products to the marketplace. There is no such thing as a low-tech industry anymore. If you are planning a career in any industry, you need a good grounding in how technology management differs from traditional methods. MOT focuses on the operational and organizational issues associated with managing new product development and commercialization.

For more information, please contact Jack Phipps and Andy Kiang at [email protected].

Berkeley Digital Media & Entertainment Club